For those new to the scent world, it can be wild, vast and overwhelming. From smoky wisps to fruity pops, trails of sweet to bursts of amber, it can be hard to know where to start!
If the prospect of jumping into a niche blind-buy doesn’t enthral you, we recommend you start with something tried-and-tested. And don’t worry – we’ve done the research for you, and we’ve found the top 10 perfumes for women. From established classics to delightful moderns, read on to discover the top 10 hits in the ladies’ fragrance world.

Our Most Popular Women's Perfumes
Libre
This scent was launched in the autumnal months of 2020, quickly becoming a smash-hit for perfume-lovers worldwide. Its initial success has continued, firmly establishing itself as a best-selling fragrance for women.
Libre cannot be described as anything but a bold, powerful scent. It starts off with a burst of citrusy-floral, containing notes of Lavender, Tangerine and Bergamot. The initial fragrance burst leads to a sultry scent profile of Jasmine Sambac, Orange Blossom and Orchid Accord.
As these middle notes fade, they give way to a fantastically warming fragrance, consisting mainly of Tonka Bean, Vanilla, Vetiver and Amber Gris. In a way, Libre represents the handover of summer to autumn, with bursts of floral and citrus giving way to a soft, warm, powerful base.
Buy Now > Libe Dupe
Paradoxe
Officially launched in 2022, Paradoxe is the ultimate feminine fragrance. The longevity of the scent is renowned, with its projection standing the test of time. Because of it’s “signature scent” feel it’s a great choice for both day and night wear, finding a place in both settings.
Paradoxe can be described as an amber-floral scent. Its most prominent notes consist of Bergamot, Orange Blossom, Jasmine, Amber and Neroli. Its versatility is astonishing, with women of all age ranges indulging in this captivating scent.
Buy Now > Paradoxe Dupe
Delina Exclusif
This best-selling perfume was officially launched back in 2018 by Quentin Bisch. Luxurious, mysterious – Delina Exclusif is such a wonderfully feminine scent with an air of elegance.
Delina has a deliciously fruity opening, with a hint of spice from Pink Pepper. This unfolds into a smoky-rose scent, with the harmony of Turkish Rose and Incense coming together to create something both sweet and mystifying.
Buy Now > Delina Exclusif Dupe
Born in Roma
Launched in the summer of 2019, Born in Roma is considered an oriental-floral fragrance. It invokes feelings of summer, with its opening of vibrant, fruity-citrus-pepper that fades down into a harmony of Jasmine notes.
This is a fragrance that captures the memories of a summer day – from the brightness and heat of the day to a vibrant sunset that invites Night-Blooming Jasmine to unfold. And finally, in the last moments of light, you are wrapped in wonderful notes of vanilla-woodiness.
Buy Now > Born in Roma Dupe
Black Opium
This is what we’d call a modern classic – launched in 2014, Black Opium has gained immense popularity over the years. It is an amber-vanilla fragrance with prominent notes of coffee. Black Opium was created as a “rock n’ roll” interpretation of its predecessor, Belle d’Opium. The goal was to create a scent that embodies something darker and more mysterious.
This is a versatile scent that finds a place in all seasons, but we find it best placed to the colder months – think of moody days, frosty nights and crisp, breathtaking mornings.
Buy Now > Black Opium Dupe
Good Girl Blush
Following on from the best-selling Good Girl, Good Girl Blush has officially taken the lead over the last few years! Launched in 2023, Good Girl Blush takes the original notes from Good Girl and channels something softer, girly and playful. It’s a scent that captures the feelings of romantic femininity.
The scent is incredibly versatile and can be worn for any event, in any season – so if you’re looking for a new signature fragrance, Good Girl Blush is a strong contender.
Buy Now > Good Girl Blush Dupe
Alien
Launched back in 2005, Alien can be summed up in one word: magical. It’s known for boasting a unique and unusual scent profile that is often described as alluring or sensual. It’s a real head-turner, with its distinctive notes leading many to choose this fragrance as their signature scent.
Buy Now > Alien Dupe
La Vie Est Belle
This is the ultimate fruity, floral gourmand scent! Launched in 2012, La Vie Est Belle quickly rose to fame, and with its delicious scent profile, its initial burst of popularity has steadily increased, planting it firmly in the top 10 fragrances. It invokes feelings of joy, happiness and unbridled femininity.
Buy Now > La Vie Est Belle Dupe
Daisy
The Daisy collection is well-known with both perfumers and non-perfumers alike. Launched back in 2007 by Alberto Morillas, Daisy quickly rose to fame. This a floral-woody fragrance, striking the perfect balance of freshness and femininity. It’s an incredibly versatile scent, with people of all ages choosing this as their signature scent.
And, despite its floral profile, it can find a place in any season. If you’re looking for a crowd-pleaser, Daisy is a fantastic choice.
Buy Now > Daisy Dupe
Love Don’t Be Shy
Launched back in 2007, Love Don’t Be Shy can be considered a modern classic. This is an oriental-vanilla fragrance, created by Calice Becker. It can be described as a “sweet treat” with its wonderfully gourmand scent profile.
It’s also a real compliment-grabber, with its sugary, feminine, addictive blend garnering attention. The projection of this fragrance is noteworthy, along with its longevity. If you’re looking for an adorable, bouncy, head-turning fragrance, Love Don’t Be Shy could be the scent for you.
Buy Now > Love Don't Be Shy Dupe
The ABMR Collection
Choosing the right scent can be a daunting task, so when in doubt, try something popular and go from there.
Each fragrance listed within our top 10 boasts a truly unique and captivating scent profile. From alluring ambers to bouncy vanillas, there’s a scent for every scene.
If you’d like to try a premium fragrance without the price tag, check out the AMBR collection of high-quality dupes. Every fragrance we’ve listed today is available in our collection, so we invite you to take a browse and try something new.















